Published on: 24/10/2011
A poll of 1,013 adults found that more Americans would choose providing clean water for the world than accepting US$ 1 million for themselves. More Americans, however, would take the US$ 1 million rather than single-handedly stopping global warming, rescuing the world’s rainforests or saving the world’s endangered species.
The main intention of the poll was to test the effectiveness of a national water conservation campaign called "Wasting Water is Weird" run by the US Environmental Protection Agency’s (EPA) WaterSense® program. The main conclusion of the poll, conducted by the Shelton Group, was that most Americans were aware of the need to conserve water but the few actually implemented water conservation measures.
The poll, which surveyed 1,013 adults, found only 26 percent had replaced toilets or showerheads with low-flow alternatives, and only 6 percent had planted low-water landscaping. As for Americans’ daily habits: Only 61 percent turn off the water when brushing their teeth, and just 53 percent run their dishwasher only when it’s completely full.
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Source: Business Wire, 12 Sep 2011
